When you’re working on a branding project, the principle asset is the font you use for the logotype. The decision on what font to use is a critical point in any identity design. You often need something both legible and original, that can have both distinct personality and work in a variety of situations.
When making your selection, keep in mind the personality of your client’s company, the practical uses the logo will be put to, and the timelessness of the design.
Ideally, any typeface you choose will be unique to your client’s brand, but at the very least it needs to be licensed correctly. For that reason, free fonts are one of the best sources of type for logos, because they’re free for commercial use and available to even the most modest of budgets.
There are hundreds of vibrant and varied options for free logotype fonts. In this collection we’ve gathered together 101 of the best free logo font options out there. You’ll find scripts for logos like Coca-cola’s, serifs for logos like UBS’, sans serifs for logos like Dolce & Gabbana’s, and a few special ones that defy categorization.
Browse through, download your favorites, and don’t forget if you use them in a project let us know! Looking for more free fonts, check out Stockio.com