A new look for an iconic brand
Any time a brand redesigns its identity, there are huge risks that the public will reject the new look. It’s…
50+ Minimal logos, past and present
Simple and clean designs can sometimes have an even bigger impact than a logo that has a lot going on….
Why your brand needs a style guide, and how to create one
A lot of designers and creatives overlook the need for a brand style guide (also called a brand bible by…
Intel unveils its new brand typeface
In Intel’s quest for uniformity and simplicity, Red Peak Branding and Dalton Maag have produced Intel Clear. This new proprietary…
Fast food logos with a side of honesty
After going through a successful weight-loss experience, Riyadh-based designer Adelbanfeel decided to add a few extra pixels to some of…
The secret of success: self-branding
When I speak to senior students at art schools, there is one major thing I try to impress upon them:…
Google gets flattened
It seems like there’s been a flurry of logo redesigns lately and Google is the latest to throw its hat…
Infographic: evolution of the airline logo
Cutting a path through the clouds, heading to some far-flung destination; or working through the night to connect national and…
Big brand theory: packaging design
For most brands, recognition is everything. Occasionally you’ll encounter a company that seeks to create a air of exclusivity by…
Our favorite tweets of the week: February 25, 2013 – March 3, 2013
Every week we tweet a lot of interesting stuff highlighting great content that we find on the web that can…
Talking about the new American Airlines logo
There was a time, not so long ago, when flying was considered a glamorous experience, something people aspire to do,…
Our favorite tweets of the week: February 4, 2013 – February 10, 2013
Every week we tweet a lot of interesting stuff highlighting great content that we find on the web that can…