Paddi MacDonnell

Whether you’re looking for inspiration to update your site or a fresh approach to work for a new client or…

Despite the weirdness of the times, the web kept growing, kept changing, and kept on pushing boundaries. We saw a…

It doesn’t matter if you’re not a creative prodigy, or a tech grandmaster; you can learn to become a UX…

Color does so much of the heavy lifting in visual design. It can create a mood, reinforce a brand identity,…

It’s a mixed bag of candy this month, but nothing that should make you scream with fright. Enjoy! Tether This…

Branding continuity doesn’t just mean putting the logo in the corner and using the same colors and type. It’s about…

Google Fonts gives every business access to a visual voice with which to distinguish itself. Fonts can be downloaded for…

Pictures cross-language and literacy barriers, allowing people to understand and communicate complex moods and feelings that they cannot in words….

A good website creates an impression; it tells a story. And all the various elements involved, from copy to hero…

Non-functional–that is, purely decorative–details can really improve the user’s reaction to a site when applied sparingly. Constant movement gets tiring,…

Online stores can only access our sight and hearing, whereas physical shops can engage all our senses. How can a…

Welcome to a new series of articles, in which we round up the best new fonts released from some of…